This article or section is incomplete and in need of attention. Please follow the guidelines in the Manual of Style and help the Sonic News Network by expanding this article. Remove this message when finished.
This article or section is missing an appropriate picture. Please improve the article or section by adding one, while paying attention to our Manual of Style.
Toyoda was the Executive Vice Predient and COO of SOA [Sega of America] from September 1989 to September 2003. Here, he was also a liaison between SOJ [Sega of Japan] and SOA. When Tom Kalinske began as the CEO of SOA, Toyoda was there to give him the lay of the land.